Tagging snacks or soft packaging

There's so much variety with snack products! Snack products are made out of different ingredients and packaging.

Flag Tag Vs. Regular Tag

You may ask yourself, "Which tag type do I get?" The answer: it depends! When you are deciding on the tag type, you should ask these questions:

  1. Is there liquid?

Products with liquid or liquid-like ingredients should use drink tags.

  1. Is there any metal? For example, aluminum lining in the packaging.

Products with aluminum lining packaging should use metal-safe tags.

  1. How would you merchandise this product?

Merchandising methods can really change which tag is the best fit. Our flag tags may be a better option over regular tags simply due to how it is merchandised.

  1. Is it small/skinny?

Small/skinny products usually do the best with flag tags, as it increases tag readability.

As you can see, variables change what tag best fits your products. Generally speaking, we see that operators tend to opt in for our flag tags.

Their versatility allows ease of merchandising, especially for stacking. That does not mean you have to use flag tags, however.

Regular tags are a great option for tagging snack products. They are easy to tag and lie fully flat on the product.

There are a few things to remember, however:

  • Tags cannot be covered by another product
  • The tag needs to be placed as high as possible to avoid conflict with reading
  • The tag cannot be hidden among products

Note: The cookies would need to lie flat in the store if you desire to tag them with a regular tag. You should not lay cookies on top of each other.

Flag tags should be used if there's any concern with tag visibility with your merchandising needs.

Let's take a look at the anatomy of the Flag Tag first. You will see Drink Tag and Metal-Safe tag in the dashboard when ordering tags. These are the same tag type. We call it the Flag Tag.

You must fold along the folded line. This is the part the RFID scanner reads.

A Drink Tag or Metal Safe Tag will allow the RFID antenna to be placed up and away from liquids and any metal, which is critical in order for the tag to be read by the store's antennae. The flag tags are our most popular tag type due to their versatility and ease of merchandising. This tag is created for products made out of metal or liquid, which will block the RFID scanner from reading the tags. Having said that, their use goes beyond only liquid/metal products.

There are few things to keep in mind when applying a flag tag:

  1. You must fold along the folded line.
  2. The folded section must be up and off the product to ensure it can read above the liquid/metal that would block the tag from reading.
  3. The flag tags cannot touch each other. The can inadvertently cause the tags to block each other from reading.
  4. The tags should peek above/away from the product.

Test Your Knowledge!

ANSWER
B is best. The sunflower seeds do not have any liquid or metal in it's packaging. A has liquid-y ingredients which can cause issues with the RFID scanner picking up the tag. It would be safer to uses the drink-tag for A. Be aware, you should not stack with this current tagging method because you risk the product covering another tag.

ANSWER
A is best. While the regular tag does read on this product, the fact that the tag is folded could easily mean the tag would be hidden among the product; therefore disrupting tag readings.

ANSWER
No, this is not following best practices. The tags won't struggle to read due to metal or liquid, but it will be hidden among product. This will decrease its reading strength and can increase the likelihood of mischarges. You would need to lie the product flat by itself on the shelf if you want to tag with the regular tag.

How did we do?

Tagging sandwiches, wraps, and burritos

Tagging soups or yogurts

Contact